This season, the buzz is all about logos again. This time, 24 Sèvres and Le Bon Marché have envisioned "Let's Go Logo", a capsule collection that gives brands carte blanche to reimagine their logos.
This logo cotton T-shirt by Gauchère is an exclusive design for the capsule collection. Fitted with a crew neck and short sleeves, it features the brand logo printed in black letters on the front. Note the anagrams of the logo aligned along the left side of the shirt, echoing the brand name (which means "leftie" in French).